Rebecca Haworth
CEO & Founder
Rebecca is a passionate advocate of making full-service, enterprise-level SEO and digital marketing available to Texas businesses. She started her career as a PR and content marketing specialist, quickly evolving to digital marketing starting in 2007.
As a longtime Austin resident, she’s is proud to support the Texas business and entrepreneur community through top-tier digital marketing services.
In the past 17 years, she’s served as the lead SEO and digital strategist for dozens of successful online campaigns. In diverse industries, local, regional, and national, she’s helped businesses build their reach and branding in the digital space. She launched Lonestar SEO Pros in 2022 to fulfill the need for hands-on, expert-level digital marketing for Texas-based businesses.
Rebecca is the mother of two young adults, who are also entrepreneurs at 17 and 20. She enjoys skiing, hiking, kayaking, swimming, yoga and trying new recipes in her free time.
About Our Company
At Lonestar SEO, we support businesses as the backbone of the Texas economy and the cornerstone of the American dream.
Recognizing the need for top-level, end-to-end SEO and digital marketing services, we assembled a marketing “dream team.” We are committed to going the extra mile on every aspect of our clients’ marketing needs.
How Do We Do It?
*High staff to client to ratio
Quality marketing takes time. Many agencies try to increase their margins by burning out account managers with too many clients - or using cheap, inexperienced labor.
We hire and train staff, with close communication and collaboration, to ensure quality results for clients and a healthy work life balance for staff.
Exclusive/in-house training
It’s hard to get good training in SEO as the field is constantly evolving.
While we hire top talent, we also provide exclusive training in our own proprietary methods that we have developed as a team with over 30 years or collective in-the-trenches SEO and digital marketing experience.
No outsourcing
Cheap “SEO” and PPC is everywhere! Some agency owners are great at sales but have little experience and rely on cheap outsourcing for client fulfillment.
Not only is low quality SEO a waste of time, it can permanently damage your site’s credibility in the eyes of Google. We never outsource our work.
Profit-sharing
To provide top quality marketing means refinement, hustle and innovation. We reward our team members with salary plus performance bonuses so that everyone shares in our clients’ and agency’s success.
At the end of the day we’re all here to make money and we recognize that top quality work deserves to be compensated.
Collaboration
In many agencies and even in corporate digital marketing, there’s a significant disconnect between the different specialties - SEO, web design, AdWords, etc.
Our team working close unison for every client to create a harmonious and synergistic effect for all of our digital marketing strategies.
Top talent
Our team is a combination of Texas-based and international digital marketing specialists, allowing us to bring both the knowledge of local market dynamics combined with ability to attract top talent from around the world.
Just like larger companies, we are able to deliver value to our clients and top tier pay to our employees by leveraging the value of the strong US dollar overseas.